Welcome Day

20.10.2014

The most popular Instagram-photographers came to the theatre today, on October 20. During one hour they were looking for some interesting perspectives and making beautiful photos at the Main Foyer, the Imperial Foyer and the Historic stage. And now the participants upload their photos to the Instagram with hashtag #EmptyBolshoi.

The idea of “empty” campaign was born in New York when Instagram-photographers were invited to the closed meeting at the Metropolitan museum at its after-hours. Participants were allowed to make photos which portrayed the famous museum in new interesting perspective. The project turned out to be so successful that the campaign began to spread all over the world and a lot of companies gladly participate in it now.

You can find more photos by #EmptyBolshoi Instagram tag.

 

 
General sponsor of the Bolshoi Theatre is Credit Suisse bank
General partner of the Bolshoi Theatre is investment group Absolute
Privileged partner of the Bolshoi Theatre is GUM